SpamAssasin Troubles For Senders 2

SpamAssasin has announced that there is a bug in the software that could be adding a score of up to 3.6  for any email dated 2010.  As email senders, we are now going to be reliant on SpamAssasin operators to go in and make this update.  Be aware that if you see some decreased numbers ...

The Social Networking Quest 2

Last week I was thinking about social networking and where it is headed.  I started thinking about the big guys.  Facebook and Twitter are certainly the dominant forces in today’s social networking world.  They aren’t the only games in town, however.  That’s what got me thinking about what I was missing.  I am a member ...

The Future Of Social Media – Part II: The Consumer 1

In Part II of our discussion of the future of social media, I want to look at the medium from the point of view of the consumer.  I am someone who wants to buy something, communicate with a company, receive support, or just scream and yell about someone with which I have a business relationship.  ...

The Future Of Social Media – Part III: The Marketer 1

Today, we talk about the future of social media from the point of view of the marketer.  I’ll admit that this is my favorite area.  I have been directly involved with this part of the industry for more than 10 years, but I feel like I have always been keen on what it takes to push ...

The Future Of Social Media – Part I: Introduction 3

I’ve been thinking quite a bit about social networking and social media over the past few weeks.  I feel like it is time to write a position paper of sorts.  I want to get my feelings about the future of the medium down on paper, in official ink.  I talked about my social networking quest ...

All I Want For Christmas Is A Little QA 2

All I Want For Christmas Is A Little QA
There is a growing epidemic among us.  If you are someone who sends email for a living, you should be very afraid.  This seems to be the season of the botched email.  In my 10+ years in the online marketing world, I don’t remember seeing so many blatant mistakes.  I know what the problem is, ...