American Airlines Files for Bankruptcy 1

I suppose I am glad I didn’t snap up any of that bargain American Airlines stock.  As a loyal customer and an Executive Platinum flyer, I will be closely watching to see what happens.  Gerard Arpey is out as CEO.  I love in the AP article the fact that shareholders are wiped out is about ...

An Email Consumer Point of View 2

I ran across a great article tonight by David Meerman Scott on webinknow.com.  David talks about an email he received from American Airlines.  He is a super elite customer.  His point is that the email he received just isn’t relevant.  If you’ve talked to me for more than 30 seconds, you know how I feel ...

Defending an Airline Fee?

A week or so ago, I read a blurb about American Airlines raising the fee for standby passengers to $50.  My first reaction was the usual one we all have when we read these things.  How long until they charge you to use the lavatory? The last few years airlines seem to be in a ...

Marketing Loyalty – Why I Heart American Airlines

I am once again a frequent customer of the friendly skies.  In 2008, I flew about 60,000 miles.  With the exception of one flight, they were all on American Airlines.  In 2009, the company I was working for basically imploded, and we quickly pretended to be “fiscally responsible” and cut travel.  I made 2 trips ...

Continental Airlines Tweaks Frequent Flier Program

Just like death and taxes, anytime you see a headline like this one, you know exactly what the “tweak” is all about. Tweaks to frequent flier programs have become commonplace the past couple of years. What this translates to are booking fees, fewer points, smaller usage windows, and generally a poor customer experience. My wife ...