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	<title>Someupside - Email Marketing, Deliverability, Social Media and Some Such &#187; Email Marketing</title>
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	<link>http://someupside.com</link>
	<description>Everything in life has a little upside</description>
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		<title>Smart Email Marketing From Amazon</title>
		<link>http://someupside.com/2011/11/10/smart-email-marketing-from-amazon/</link>
		<comments>http://someupside.com/2011/11/10/smart-email-marketing-from-amazon/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 22:49:32 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[amazon]]></category>
		<category><![CDATA[amazon local]]></category>
		<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[engagement]]></category>
		<category><![CDATA[spam complaints]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=2163</guid>
		<description><![CDATA[I received an email from Amazon last week that impressed me quite a bit.  This is the type of email that you don&#8217;t often see, but should be utilized  much more.  I am subscribed to the Amazon Local series, but I never open them.  I am probably burned out from the other 75 daily deals [...]]]></description>
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		<title>Two Peas In A Bucket Email Marketing Fail</title>
		<link>http://someupside.com/2011/10/29/two-peas-in-a-bucket-email-marketing-fail/</link>
		<comments>http://someupside.com/2011/10/29/two-peas-in-a-bucket-email-marketing-fail/#comments</comments>
		<pubDate>Sat, 29 Oct 2011 15:54:03 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[CAN-SPAM]]></category>
		<category><![CDATA[two peas in a bucket]]></category>
		<category><![CDATA[unsubscribe]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=2136</guid>
		<description><![CDATA[My wife subscribed to a scrapbooking supply newsletter from the site Two Peas in a Bucket.  All started well unitl twopeasinabucket.com started to make a classic email marketing mistake, overmailing.  Sending too much email is probably the quickest way to lose a customer forever.  I understand that you want to sell products to your customers, [...]]]></description>
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		<title>Is Yahoo For Sale</title>
		<link>http://someupside.com/2011/09/07/is-yahoo-for-sale/</link>
		<comments>http://someupside.com/2011/09/07/is-yahoo-for-sale/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 03:08:54 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[ceo fired]]></category>
		<category><![CDATA[for sale]]></category>
		<category><![CDATA[Yahoo]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=2094</guid>
		<description><![CDATA[For all the craziness and mismanagement at Yahoo, I still love them.&#160; I can&#8217;t change to Gmail full-time, or have anywhere as my jumping off point except My Yahoo.&#160; It&#8217;s a shame they can&#8217;t get it together, they had such an advantage. In addition to firing CEO Carol Bartz, Yahoo&#8217;s board has now put the [...]]]></description>
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		<title>Yahoo Fires CEO Over the Phone</title>
		<link>http://someupside.com/2011/09/07/yahoo-fires-ceo-over-the-phone/</link>
		<comments>http://someupside.com/2011/09/07/yahoo-fires-ceo-over-the-phone/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 03:06:53 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Pop Culture]]></category>
		<category><![CDATA[Random Thoughts]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[yahoo ceo fired over the phone]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=2093</guid>
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		</item>
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		<title>Yahoo Has &#8220;Advanced&#8221; Email Spam Protection</title>
		<link>http://someupside.com/2011/07/14/yahoo-has-advanced-email-spam-protection/</link>
		<comments>http://someupside.com/2011/07/14/yahoo-has-advanced-email-spam-protection/#comments</comments>
		<pubDate>Thu, 14 Jul 2011 08:10:36 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[advanced spam protection]]></category>
		<category><![CDATA[SPAM]]></category>
		<category><![CDATA[viagra]]></category>
		<category><![CDATA[Yahoo]]></category>
		<category><![CDATA[yahoo email]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1970</guid>
		<description><![CDATA[Tonight I go to the Yahoo home page and I see this graphic at the top of their home page. &#160; &#160; &#160; &#160; &#160; Good enough, I understand Yahoo takes &#8220;Spam&#8221; protection very seriously.  That&#8217;s why legitimate company email has so much trouble getting delivered sometimes.  Funny enough, I log into my inbox and [...]]]></description>
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		<title>Canadian Anti-Spam Law Update</title>
		<link>http://someupside.com/2011/07/01/canadian-anti-spam-law-update/</link>
		<comments>http://someupside.com/2011/07/01/canadian-anti-spam-law-update/#comments</comments>
		<pubDate>Fri, 01 Jul 2011 23:38:39 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[canadian anti-spam law]]></category>
		<category><![CDATA[casl]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1919</guid>
		<description><![CDATA[The Canadian government has issued a call for comments on the proposed Canadian Anti-Spam Law.  The update is short without a ton of detail in it.  The deadline for comments is August 29th.  It looks like we&#8217;re getting closer to something.  We&#8217;ve been talking about it for what seems like about 10 years.  Get on [...]]]></description>
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		<item>
		<title>Zulily Reads Someupside &#8211; Gets CAN-SPAM Compliant</title>
		<link>http://someupside.com/2011/05/26/zulily-reads-someupside-gets-can-spam-compliant/</link>
		<comments>http://someupside.com/2011/05/26/zulily-reads-someupside-gets-can-spam-compliant/#comments</comments>
		<pubDate>Thu, 26 May 2011 18:53:35 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[CAN-SPAM]]></category>
		<category><![CDATA[unsubscribe]]></category>
		<category><![CDATA[zulily]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1861</guid>
		<description><![CDATA[Earlier this week I wrote about Zulily, a daily deal site for moms, babies, and kids.  I was referring to their email program and the fact that the unsubscribe mechanism was in violation of the CAN-SPAM Act of 2008.  I am happy to report that a couple of days later, Zulily made a change.  It&#8217;s [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<item>
		<title>Zulily Violates the CAN-SPAM Act of 2008</title>
		<link>http://someupside.com/2011/05/22/zulily-violates-the-can-spam-act-of-2008/</link>
		<comments>http://someupside.com/2011/05/22/zulily-violates-the-can-spam-act-of-2008/#comments</comments>
		<pubDate>Mon, 23 May 2011 01:28:44 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Reviews]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[CAN-SPAM]]></category>
		<category><![CDATA[Deliverability]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[Kevin Senne]]></category>
		<category><![CDATA[SPAM]]></category>
		<category><![CDATA[zulily]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1845</guid>
		<description><![CDATA[I receive email from Zulily which is another of the millions of &#8220;daily deal&#8221; sites that are out there.  Zulily specializes in baby and kids clothes and accessories.  I signed up because we have a couple of friends and relatives with little ones, and it seemed like I might be able to pass them a [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Kroger Loses Email and Personal Information</title>
		<link>http://someupside.com/2011/04/02/kroger-loses-email-and-personal-information/</link>
		<comments>http://someupside.com/2011/04/02/kroger-loses-email-and-personal-information/#comments</comments>
		<pubDate>Sat, 02 Apr 2011 05:41:54 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Links]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[breach]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[email]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Kevin Senne]]></category>
		<category><![CDATA[kroger]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[personal information]]></category>
		<category><![CDATA[pii]]></category>
		<category><![CDATA[someupside]]></category>
		<category><![CDATA[SPAM]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1798</guid>
		<description><![CDATA[Joining the long line of companies who don&#8217;t value customer security and privacy, Kroger has lost customers email addresses and names.  No big deal right, you could just expect a few spam messages in your email folder. This is why the &#8220;discount cards&#8221; that you have to produce to get even half way decent prices [...]]]></description>
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		<slash:comments>1</slash:comments>
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		<item>
		<title>Walgreens Email List Compromised</title>
		<link>http://someupside.com/2010/12/12/walgreens-email-list-compromised/</link>
		<comments>http://someupside.com/2010/12/12/walgreens-email-list-compromised/#comments</comments>
		<pubDate>Mon, 13 Dec 2010 03:56:06 +0000</pubDate>
		<dc:creator>Kevin Senne</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Upside]]></category>
		<category><![CDATA[compromised]]></category>
		<category><![CDATA[E-mail]]></category>
		<category><![CDATA[E-mail marketing]]></category>
		<category><![CDATA[email list]]></category>
		<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[Kevin Senne]]></category>
		<category><![CDATA[Phishing]]></category>
		<category><![CDATA[SPAM]]></category>
		<category><![CDATA[walgreens]]></category>

		<guid isPermaLink="false">http://someupside.com/?p=1725</guid>
		<description><![CDATA[I received this email from Walgreens this week informing me that one of their email lists was lost and the requisite phishing email had been sent out to said list.  This continues a very disturbing trend.  I often wonder how something like this happens.  I always think the most likely culprit is an inside job.  [...]]]></description>
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		<slash:comments>1</slash:comments>
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