Holiday Decorations Idea

Holiday Decorations Idea
Every year I make the trek up the ladder to decorate our house for the holidays.  The house always looks great afterward, but I have to tell you, this is just about the worst day of the year for me.  I am very afraid of heights.  There, I said it.  I don’t feel any better ...

The Real Use For Social Media – College

Here’s a great collection of, let’s just say awkward, moments caught on Facebook.  I’m not sure how I got through college without Facebook… http://www.penn-olson.com/2009/11/16/college-humor-4-awkward-moments-on-facebook/trackback/

Seth Godin Loves Upside 1

When I came up with the name “someupside” for my site, there were several reasons behind the name.  I love how in sports, people are always talking about a player’s upside potential.  It doesn’t matter how lazy or heartless the player actually appears, he’s always got the upside.  In my industry — email marketing — ...

This Guys Backside Is Upside – FAIL

Hayneedle Makes Positive Email Changes

Hayneedle Makes Positive Email Changes
In this space last week, I wrote an article entitled Porch Swings Gone Wild.  In the article, I talked about buying a porch swing from a company called porchswings.com.  I couldn’t be more happy with my swing, and the purchase process was wonderful.  The follow-up email marketing had me puzzled a bit.  I received quite ...

The Bill Is In The Mail, Newegg

The Bill Is In The Mail, Newegg
Here in this humble space, just about a month ago to the day, I wrote a piece about Newegg.com and their email marketing programs.  Newegg is a company that I really like doing business with.  It offers computers and electronics.  The subject of the article was the unfortunate title and focus of their email marketing newsletter.  The ...